According to a survey, over 26 million people in India defecate in the open. Around 60 percent of Indians do not have access to safe and private toilets. Such overwhelming majority of those without access to sanitation facilities poses a formidable obstacle in the development of the nation.
In this backdrop, Prime Minister Narendra Modi started the Swachh Bharat Abhiyan or Clean India Mission to address the challenges of water, sanitation, and hygiene on October 2, 2014 at Rajghat in New Delhi. This flagship programme of the Union government aims to realize the dream of a Clean India by October 02, 2019, the 150th birth anniversary of Mahatma Gandhi.
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Swachh Bharat Mission Articles
Article on Swachh Bharat Mission 1 (300 words)
Prime Minister Narendra Modi launched the Swachh Bharat Mission (SBM) on October 2, 2014, the birth anniversary of Mahatma Gandhi. The ambitious programme aims to make the streets, roads and infrastructure across the country clean by October 02, 2019, the 150th birth anniversary of the Father of the Nation. It is India’s biggest ever cleanliness drive.
The relevance of the Swachh Bharat Mission
Sanitation has emerged as a key issue since the 2011 Census highlighted e glaring data on lack of toilets in the country by stating that over 26 million people in India defecate in the open. Launched with an estimated cost of around Rs 62,009 crore, Swachh Bharat Mission aims to achieve the elimination of open defecation in the country. Among its other objectives are conversion of insanitary toilets to pour flush toilets, putting an end to the inhuman practice of manual scavenging and carrying out Municipal Solid Waste Management (MSWM).
Involvement of Eminent personalities
Launching the mission, Prime Minster had nominated nine famous personalities for the campaign. They joined the campaign and nominated nine more people. Thus, the momentum has been built with people from all walks of life joining it. Eminent personalities such as Aamir Khan, Amitabh Bachchan, Kailash Kher, Priyanka Chopra and leading sportspersons like Sachin Tendulkar, Sania Mirza, Saina Nehwal and Mary Kom are part of the SBM.
How far we have come
Sikkim, Himachal Pradesh and Kerala are the three states that have been declared Open Defecation Free (ODF) this year. As per government data, as of December 16, over 58% of Indian households have become open defecation free. According to the Union Ministry of Drinking Water and Sanitation, Haryana, Uttarakhand, Gujarat and Punjab will achieve the ODF status by March 31, 2017.
Though the government is putting forward its best efforts, yet we have so far not received the desired result on the front of cleanliness. There is need of an attitudinal change on the part of all citizens to fulfil the mission of a clean India in its true spirit.
Article on Swachh Bharat Mission 2 (500 words)
Launched by Prime Minister Narendra Modi on October 02, 2014 with an estimated cost of around Rs 62,009 crore, Swachh Bharat Mission aims to cover 1.04 crore households, provide 2.5 lakhs seats of community toilets, 2.6 lakhs seats of public toilets and solid waste management facility for all towns.
How it is being managed
The urban component of the mission is being managed by the Union Ministry of Urban Development. Around three million government employees and school and college students of India participated in the event in its initial phase. The rural component of the mission is being handled by the Union Ministry of Drinking Water and Sanitation.
The Total Sanitation Campaign (TSC)
In 1999, the Union Government rolled out the Total Sanitation Campaign (TSC). Its objective was to spread awareness among the rural people and generation of demand for sanitary facilities. The scheme was implemented with emphasis on community-led initiatives. The government provided financial incentives to the families which were Below Poverty Line (BPL). The government assistance was also extended for construction of toilets in the primary schools, the Anganwadi centres and the Community Sanitary Complexes (CSC).
The Nirmal Bharat Abhiyan (NBA)
The Government of India also launched the Nirmal Gram Puraskar (NGP) to recognise contributions in this field. NGP became a success which prompted the Government to rename CSC as the Nirmal Bharat Abhiyan (NBA). Its objective was to accelerate the sanitation coverage in the rural areas. This scheme was handled by the Ministry of Rural Development.
Under Nirmal Bharat Abhiyan, the government adopted the community-centric strategies. The demand driven approach continued highlighting awareness creation and demand generation for sanitary facilities in houses, schools. It also emphasised on a cleaner environment.
Emergence of the Swachh Bharat Abhiyan
However, programmes like the total sanitation campaign and the Nirmal Bharat Abhiyan failed to achieve the desired targets due to planning weaknesses, wastages, and irregularities. According to the CAG estimation, more than 30 percent of individual household latrines were defunct/non-functional for reasons like poor quality of construction, incomplete structure, and no-maintenance. It states that though the conceptual framework keeps changing from supply driven to demand driven and finally to ‘saturation and convergence’ approach, the lessons learned and experimentations do not seem to have made much impact on the sanitation status in the country. We need to learn from the previous mistakes.
With the introduction of the Swachh Bharat Abhiyan in 2014, the Government restructured the Nirmal Bharat Abhiyan (NBA) with two sub-Missions: Swachh Bharat Mission (Rural) and Swachh Bharat Mission (Urban). The focus now is to achieve a clean, defecation-free India by the year 2019.
Conclusion: It would be a fitting tribute to the Father of Nation on his 150th Birth Anniversary, if we can improve the levels of cleanliness in the country and make it Open Defecation Free. But the success of Swachh Bharat Mission depends on the society as a whole with every citizen of the country required to contribute towards improving the levels of cleanliness in the country.
Article on Swachh Bharat Mission 3 (600 words)
As per estimates, poor hygiene and sanitation facilities cost India 600,000 lives annually due to diarrhoea and other such diseases. As per Government data, India is home to 450 million people who do not have access to toilets and defecate in the open. Not only this, lack of toilets also exposes one third of country’s women to the risk of sexual assault.
Swachh Bharat Mission (SBM) or Clean India Mission was launched by Prime Minister of India, Narendra Modi on the birth anniversary of Mahatma Gandhi on October 2, 2014, at Rajghat in New Delhi. This national campaign, initiated by the Government of India, covers 4041 statutory towns across the country and aims to make the streets, roads and infrastructure clean by October 2, 2019, i. e. Mahatma Gandhi’s 150th birth anniversary.
How it is being managed
This mission to clean India’s cities and villages is estimated to cost around Rs. 62,009 crore. It’s the most celebrated scheme of the recent time which aims to combat dirtiness and generate awareness among the citizens of India about the importance of sanitation and hygiene. Millions of people, celebrities, politicians, academic institutions, NGOs, and local community centres across the country have joined this cleanliness initiative of the government by organising cleanliness drives across the country. From Bollywood actors to the sportspersons, government officials to Armymen, industrialists to spiritual leaders, all are willingly contributing towards making India clean.
The Union Ministry of Urban Development is managing the urban component of the SBM, while the Union Ministry of Drinking Water and Sanitation is handling the rural component of the mission. Scores of schools are also organising frequent cleanliness campaigns to spread awareness about hygiene through plays and other modes.
The Government of India launched the Total Sanitation Campaign (TSC) with effect from April 1, 1999. To provide a major fillip to the TSC, the government launched an incentive scheme in June 2003 in the form of an award for comprehensive sanitation coverage, preservation and protection of environment and open defecation-free panchayat villages, blocks, and districts namely Nirmal Gram Puraskar. The TSC was further renamed as Nirmal Bharat Abhiyan (NBA). On October 2, 2014, the campaign was renamed and launched as Swachh Bharat Abhiyan or Swachh Bharat Abhiyan Mission (SBM) to fulfil Mahatma Gandhi`s vision of Clean India.
The main objectives of the SBM:
The mission aims to eradicate open defecation by 2019. Prime Minister while launching the SBM, called for making the goal of Swachh Bharat as a mass movement, with people taking a pledge to neither litter, nor let others litter.
Citing a World Health Organization estimate that an average of Rs. 6500 per person was lost in India due to lack of cleanliness and hygiene, the Prime Minister emphasised that a clean India would make a significant impact on public health. It would safeguard income of the poor, ultimately contributing to the national economy. He underlined that sanitation should not be seen as a political tool, but as manifestation of patriotism and contribution towards nation-building.
The mission aims to eliminate open defecation by constructing toilets for households, communities; abolishing manual scavenging; ushering in advanced municipal solid waste management practices; encouraging private sector involvement in the sanitation sector and last but not the least by bringing about attitudinal change with regard to sanitation.
Conclusion: Though the government has greatly publicised this mission, yet there is a lack of adequate awareness about making India clean, which is a major cause of concern. If each and every person starts making efforts for keeping the surroundings clean, we would definitely see the positive results soon.
Article on Swachh Bharat Mission 4 (800)
India has registered a sustained economic growth in the last few years. But it still faces a huge economic loss due to poor hygiene and sanitation. A recent World Bank report has highlighted that India loses 6.4% of GDP annually because of this particular reason. Under the Swachh Bharat Mission (SBM) launched by Prime Minister Narendra Modi, the Government of India aims at “total sanitation” by 2019. It means every household in India will have a toilet by the end of the year 2019, the 15th birth anniversary of Mahatma Gandhi.
Objectives of the Swachh Bharat Mission
Objectives of the Swachh Bharat Mission are – elimination of open defecation, conversion of insanitary toilets to pour flush toilets, eradication of manual scavenging, 10% collection and scientific processing/disposal reuse/recycle of municipal solid waste, to bring about a behavioural change in people regarding healthy sanitation practices. The programme aims to generate awareness among the citizens about sanitation and its association with health. It also calls for strengthening of urban local bodies to design, implement and operate systems to create conducive environment for private sector participation.
Menace of the Open Defecation
One of the major causes of lack of cleanliness in the country is open defecation. It refers to a practice whereby people go out in fields or other open spaces rather than using the toilets to defecate. This practice is quite rampant in India. A UN report says that India is home to the world’s largest population of people who defecate in the open and so close to 65,000 tonnes of excreta is added into the environment each day.
The Open Defecation Free (ODF)
To become Open Defecation Free (ODF) is an uphill task for a country like ours. The age-old practices and a lack of awareness among people are posing severe challenges to health. Only three states have so far declared themselves as Open Defecation Free. These are: Sikkim, Himanchal Pradesh and Kerala. Sikkim is the first Indian state which was declared ODF state under the Swachh Bharat Mission.
In October 2016, Himachal Pradesh was declared Open Defecation Free (ODF) state under the SBM. After Sikkim, Himachal Pradesh got this status to have toilet for every individual household. Among bigger states, however, Himachal Pradesh is the first state to become ODF. All 12 districts of the state have been covered as ODF districts. It entitles Himachal Pradesh to receive the World Bank funding under Rs. 9,000 crore projects to sustain sanitation campaign. In November 2016, Kerala was declared as ODF state. States like Haryana, Gujarat, Uttarakhand and Punjab are likely to achieve ODF status for all rural areas by 31st March 2017. According to the official figures, about 113,000 villages in India have become ODF. But the full potential of this cleanness drive is yet to be realised.
Funding of the Swachh Bharat Mission
This mission is one of the leading centrally-sponsored schemes for which cooperation of all the states is quite important. The SBM receives fundsthrough budgetary allocations, contributions to the Swachh Bharat Kosh and Corporate Social Responsibility (CSR). It also receives funding assistance from the international organisation like the World Bank. The Government of India introduced Swachh Bharat Cess (SBC) in 2015 which is used for financing and promoting the Swachh Bharat initiatives.
It is applicable on all taxable services. It is levied, charged, collected and paid to the Government of India, independent of service tax. It is charged as a separate line item in the invoice. SBC has been introduced for financing and promoting Swachh Bharat initiatives and has become effective since 15 November 2015 at the rate of 0.5% on all taxable services. SBC is collected in the Consolidated Fund of India.
The Union Government has already announced for Swachh Bharat Kosh (SBK) in 2014. Its Governing Council is chaired by Secretary, the Department of Expenditure, and Ministry of Finance. Secretaries from several ministries are part of it. Its instruction is to procure Corporate Social Responsibility (CSR) funds from the corporate sector and philanthropists. It accepts contributions from individuals also. The Kosh is used to achieve the objective of improving cleanliness levels in rural and urban areas.
Conclusion: Though people have started to pitch in to help spread the message of ‘Cleanliness is next to Godliness’, we still have miles to go. The government needs to work on the entire sanitation value chain including water supply, safe disposal and treatment of waste, and maintenance of infrastructure. The construction of toilets as well as awareness campaigns needs the backing of the state for regular monitoring of the toilet use. Not only this, there is a need to engage the community also to address the age-old practices in the rural areas. At this juncture, every countryman should take a pledge that he/she will contribute towards making India clean in the true sense of the term.
Swachh Bharat Abhiyan: Making India Clean & More
September 23, 2014
by Rumani Saikia Phukan
Mahatma Gandhi had rightly said, “Sanitation is more important than Independence”. He was aware of the pathetic situation of Indian rural people at that time and he dreamt of a clean India where he emphasised on cleanliness and sanitation as an integral part of living. Unfortunately, after 67 years of independence, we have only about 30% of the rural households with access to toilets. President Pranab Mukherjee, in his address to Parliament in June 2014, said, “For ensuring hygiene, waste management and sanitation across the nation a “Swachh Bharat Mission” will be launched. This will be our tribute to Mahatma Gandhi on his 150th birth anniversary to be celebrated in the year 2019”.
First Cleanliness Drive Started on 25 September 2014
A cleanliness drive, just before the formal launch of the Swachh Bharat Abhiyan, was carried out from 25 September till 23 October by all offices up to panchayat level. As a part of the awareness campaign, the Delhi Government also covered more than eight lakh ration card holders by sending sms to their mobile numbers.
Swachh Bharat Launched on 2 October 2014
The Narendra Modi Government launched the “Swachh Bharat” movement to solve the sanitation problem and waste management in India by ensuring hygiene across the country. Emphasising on “Clean India” in his 2014 Independence day speech, PM Modi said that this movement is associated with the economic activity of the country. The prime objective of the mission is to create sanitation facilities for all. It aims to provide every rural family with a toilet by 2019.
Objectives of Swachh Bharat Abhiyan
The objectives of the Swachh Bharat Abhiyan include the following
- Construct individual, cluster and community toilets.
- Eliminate or reduce open defecation. Open defecation is one of the main causes of deaths of thousands of children each year.
- Construct latrines and work towards establishing an accountable mechanism of monitoring latrine use.
- Create Public awareness about the drawbacks of open defecation and promotion of latrine use.
- Recruit dedicated ground staff to bring about behavioural change and promotion of latrine use.
- Change people’s mindset towards proper sanitation use.
- Keep villages clean.
- Ensure solid and liquid waste management through gram panchayats.
- Lay water pipelines in all villages, ensuring water supply to all households by 2019.
What is Modi’s opinion?
Modi has directly linked the Clean India movement with the economic health of the nation. This mission, according to him, can contribute to GDP growth, provide a source of employment and reduce health costs, thereby connecting to an economic activity. Cleanliness is no doubt connected to the tourism and global interests of the country as a whole. It is time that India’s top 50 tourist destinations displayed highest standard of hygiene and cleanliness so as to change the global perception.
Clean India can bring in more tourists, thereby increasing the revenue. He has appealed to the people to devote 100 hours every year to cleanliness. Not only the sanitation programme, Modi also laid emphasis on solid waste management and waste water management. Nitin Gadkari, Union Minister of Rural Development, Drinking Water & Sanitation, said that solid and liquid waste management activities using scientifically proven advanced techniques will be launched in each gram panchayat. Narendra Modi has also directed that separate toilets for boys and girls should be provided in every school in the country by 15 August, 2015.
Modi’s Nominees for Promoting the Swachh Bharat Abhiyan
On 2 October, 2014, Modi nominated nine celebrities from various fields to propagate the mission, considering the new age marketing via social media. The nominated personalities included, Anil Ambani, Mridula Sinha, Baba Ramdev, Kamal Hassan, Priyanka Chopra, Sachin Tendulkar, Salman Khan, Shashi Tharoor and the team of the TV series Taarak Mehta Ka Ooltah Chashmah.
On 25 December, Modi nominated nine more people including the comedian Kapil Sharma, Sourav Ganguly, Kiran Bedi, Padmanabha Acharya, Nagaland Governor, Sonal Mansingh, Ramoji Rao of Eenadu group and Aroon Purie to take forward his “Swachh Bharat Abhiyaan”. Some organisations such as the Institute of Chartered Accountants of India, India Today, Eenadu and the popular “dabbewale” of Mumbai were also nominated to be the torchbearers.
This project is expected to cost over Rs. 2 lakhs crore. Fund sharing between the Central and State Governments and Urban Local Bodies is allocated in the ratio of 75:25. It has been officially stated that for North Eastern and special category states, the allocation of funds is in the ratio of 90:10. To give a boost to the project, the government has sought financial and technical support from the World Bank. Also, all big corporates and private organisations are asked to join the movement as part of their Corporate Social Responsibility (CSR) initiative.
Measures Proposed in 2015-16 Union Budget
Describing Clean India campaign as a “programme for preventive healthcare, and building awareness”, the Finance Minister Arun Jaitley proposed that the donations made to the Swachh Bharat Mission and the Clean Ganga Fund will be eligible for tax deductions under the Income Tax Act. The budget also proposed Swachh Bharat cess on select services at the rate of up to 2 per cent. The resources generated from this cess will be leveraged for funding initiatives towards the campaign.
Construction of 31.83 lakhs Toilets till January 2015
According to government data, in January 2015, 7.1 lakh individual household toilets have been built under this dream project. This number is considered the highest for any month since its launch in October 2014. 31.83 lakhs individual toilets have been built until January 2015. So far, Karnataka is the best performer by achieving 61% of the target while Punjab is the worst performer by achieving 5% of the target.
The Pledge for All
PM Narendra Modi has urged each and every one of us to pledge the following as a part of the Swachh Bharat Abhiyan:
“I will remain committed towards cleanliness and devote time for this. I will devote 100 hours per year, that is two hours per week, to voluntarily work for cleanliness. I will neither litter not let others litter. I will initiate the quest for cleanliness with myself, my family, my locality, my village and my work place”.
Let’s Make Swachh Bharat Abhiyan a Success
The PM has rightly asserted that Swachh Bharat Abhiyan should be a combined effort of both the Government as well as the people. We hope that the Swachh Bharat Mission does not become another Nirmal Bharat Abhiyan started by the previous Government in 1999 with the same mission but was far from a success.
Swachh Bharat Abhiyan should not be a mere re-branding exercise. There is no doubt about the fact that change begins at home. Every citizen of the country should take it upon himself to make this campaign a success rather than waiting for the government to do. Let us also hope that we can change the attitude of the people towards hygiene and be the change we want to see.
- The report for the cleanest cities has been released by the government. The survey conducted in the 476 cities shows Mysore to be the cleanest city in India West Bengal has made a strong place in the list as 25 cities from the state made it to the list of top 100. For More Details you can refer the following link.(http://www.mapsofindia.com/government-of-india/swachh-bharat-abhiyan.html)
- Swachh Bharat mission head Vijaylakshmi Joshi had resigned from her post in September 2015. Her resignation came even before the Swachh Bharat mission has completed a year.
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